Success Comes Brick by Brick: Five Secrets to Building a Large Blog Following

Success Comes Brick by Brick: Five Secrets to Building a Large Blog Following

Success, blog, blogging, website success, blog traffic guru, Ed Sykes, social media, social marketing, hampton roads, Virginia beach

Success doesn’t come instantly in most cases.  It comes through a combination of time, experience, wisdom, knowledge, and finally the most important ingredient…action.  This are the “bricks of success” that you use to build your framework of success.

This is the same with using your blog as your “brick” for building your successful business.  You build a foundation of adding value to your blog through insightful posts that your reader can gain value from, take action, and grow their business or be successful in their lives.

How to Develop the “Bricks of Success” with Your Blog?

  1. Create Valuable Content – Your success will come from creating valuable content that adds value to your readers lives.
  2. Be On Message – Find out what your potential readers need or want to learn and write the content they want.
  3. Be Consistent – Once you find out what they want, then stay on message.  The fastest way to lose your audience is to write about subjects that didn’t originally come to your blog for in the first place.  Also, be consistent with the amount of posts and the time that you post your content.  Depending on your audience’s demographics, post content every day, several times a day, once a week, etc.  Stay consistent on when you post your content.  For example, if you post everyday at 2 p.m., then stick with that schedule so that your readers can expect when to find your content.
  4. Vary Your Content – Use a variety of content to keep your readers coming back.  This content could be videos, podcasts, info graphics, text, etc.  By using a variety of content, this keeps your audience engaged and keeps them coming back.
  5. Give Your Readers the Big Promise – Let your readers know that if they read your content and take action, their lives will change for the better

I guarantee that if you following the previous five steps for creating a successful blog, your website will be successful.  For more information on how to grow your readership, go to http://blogtrafficguru.com/btgnews01

Seven High-Value Offers that Increase Your Blog’s Traffic and Company’s Bottom Line

Seven High-Value Offers that Increase Your Blog’s Traffic and Company’s Bottom Line

blog, blog traffic, blog content, website trafficLearning how to use your blog to develop high-value offers is important for leads. As a business owner, you are always concerned with the following to grow your customer base and company bottom line:

  • How do I increase the number of leads to my blog or website?
  • How do I increase the number of people who see my product, services, and/or ideas?
  • How do increase the number of people who buy my product, services, and/or ideas?

Without leads, no sales, without sales your business no longer will be in business. So how do we increase blog traffic, increase leads, and ultimately increase traffic? We can do this by offering high-value offers to your potential customers. These are offers that are very relevant to your potential customers and provide solutions or ideas to grow their business. They are free value-added content for the customer.

The following are the five advantages of offering high-value offers:

  • Keeps your organization in front of your customers and potential customers
  • Brands you as “THE” expert in your field
  • People love FREE content
  • People with share your high-value offers
  • People will share the content with others
  • Create massive leads and blog traffic that will lead to action (orders, newsletter sign ups, class and webinar sign ups, etc.)

Here are seven high-value offers that you can create today to increase your leads, conversions, and profits: (To read the rest of the article, go to http://www.blogtrafficguru.com/seven-high-value-offers-increase-blog-traffic)

Social Media Marketing Expert Ed Sykes Shares Secrets at Women’s Conference

Ed Sykes Shares Social Media Marketing Secrets at Chesapeake Women’s Conference

Chesapeake, VA, April 13, 2016— Leading author, teacher, social media marketing coach, presentation skills coach, leadership, and motivational expert Ed Sykes of The Sykes Group gave a presentation at the annual City of Chesapeake Women’s Conference at the City of Chesapeake Conference Center in Chesapeake, VA on April 13th. The title of the presentation was “Three Powerful Social Marketing Secrets That Will Help Women Entrepreneurs Grow Their Businesses!”

The Chesapeake Women’s Conference was sponsored by the City of Chesapeake and Virginia Department of Small Business and Supplier Diversity. This annual fall conference allows women-owned businesses to gain valuable information business workshops, network with other businesses, and connect with valuable business resources.  Some of the resources available to the attendees were financial institutions, state and local agencies, business suppliers, and much more.  Some of the workshops included life and work balance, motivation, business goals, and social media marketing.

Ed Sykes, founder of the leading marketing, presentation skills coaching, and social media company, The Sykes Group, was one of the featured speakers that day.   He shared with the audience on how to use powerful social media marketing techniques to promote their businesses and create more business for their companies. “I find that many people have no idea on how to use social media marketing as a powerful tool to brand themselves, generate leads, and increase sales,” says Ed Sykes. “Social media marketing will help you to outperform the competition.”

The Sykes Group is the leading social media marketing coaching, presentation skills coaching, customer relations, leadership, and motivation expert for corporations, government agencies, and universities. The Sykes Group is located at 2476-115 Nimmo Parkway #196, Virginia Beach, VA 23456. For information on their programs, call 757-427-7027, email info@blogtrafficguru.com, or go to www.blogtrafficguru.com.

Social Media Expert Speaks at ODU Business Gateway

Social Media Expert Ed Sykes Speaks at ODU Business Gateway

Social media, social media marketing, social marketing, Hampton road, Norfolk, ODU, ODU Business Gateway, Ed Sykes, blog traffic guru

I had the pleasure of sharing my secrets for using social media market with a room full of business owners and corporate executives on February 3rd. It was a great group of students who were engaged, motivated, and had we have great interaction among the group.

It was a day-long workshop highlighting my social media marketing secrets to growing your business.  They learned how to create a social media system to market their businesses for low cost or no cost.  They were able to learn how to use a combination of videos, content, and other social media tools to market their businesses.

Social Media Marketing Coach Ed Sykes Shares Social Marketing Secrets at Toastmasters Conference

Social Media Marketing Coach Ed Sykes Shares Social Marketing Secrets at Toastmasters Conference

Social media marketing and presentation skills was the combination of the day! On Saturday, I had the pleasure of speaking at the 2015 District 66 Toastmasters Fall Conference in Portsmouth, VA.

They were a fun and enthusiast crowd wanting to network, learn, and be successful by improving their skills. My presentation was “5 Secrets of Using Social media marketing, social media, social marketing, social media coach, social media training, blog coach, blogging coach, social media workshop, Ed Sykes, va, virginia beach, hampton roads, norfolk, chesapeake, blog traffic guruSocial Media Marketing to Achieve Success in Your Life.” In my presentation was a case study of how I coached one of my students, Carter Kostler, to be successful on Shark Tank and beyond using a combination of presentation skills and social media marketing techniques.

The following is the video of Carter Kostler’s performance on Shark Tank:

Some of the social media marketing tips I shared during my presentation was the following:

  • Start with your end result (Set concrete goals on what you want to accomplish)
  • Focus on the few and build up to the many (Start with one or two steps)
  • Do it! (Take action)
  • It is better to have a good program, product, or service and be in the marketplace than have the perfect solution on sitting on your shelve
  • Learn and develop your social media marketing strategy and stick to it
  • People will come out the woodwork to help you once you implement your social media marketing strategy (If you don’t start, no one knows what to help you with concerning your venture)
  • Not all marketing is online (Develop your offline presentation and networking skills)
  • If you are not the expert or don’t enjoy doing the task…outsource it to someone else
  • Keep it moving forward! (Don’t let barriers get in the way of your success)
  • Build it (your product or service), market it, and your customers will come!
  • Video marketing is the key to connecting with your customers
  • Do it all over again…better!

For more information on how you can use social media marketing and/or presentation skills to launch your business or product, contact us at 757-427-7032 or send us an email at info@blogtrafficguru.com.  We would love to hear from you!

 
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