Blog Tips: How to Create a Mobile Version of Your Blog and Increase Traffic and Sales

Blog Tips:  How to Create a Mobile Version of Your Blog and Increase Traffic and Sales

Smartphone, mobile deviceWhen it comes to your blog or website, the word is mobile for this holiday season. According to the following Response Magazine article, “Mobiles Emerges as Game Changer for Black Friday, Cyber Monday,” by Doug McPherson on December 3rd, mobile commerce is the big winner this holiday season:

IBM reports mobile emerged as a true season game changer: mobile sales increased a whopping 29.3 percent and accounted for one in five transactions. Total sales were up 8.7 percent over 2013, according to IBM.
Analysts say Cyber Monday’s results were so strong they could offset lackluster sales from Black Friday. Total Thanksgiving weekend spending declined 11 percent to $50.9 billion this year, according to the National Retail Federation (NRF). Stores saw about 6 million fewer shoppers than expected.
IBM says the Cyber Monday results indicate shoppers are becoming more digitally savvy with online coupons and rebates to find the best bargains.

Well, what does this mean? It means that you need to have a mobile version of your blog so that customers can easily buy products and services from you.
Here are three steps you can take to make your WordPress blog more mobile friendly:

  1. Use Mobile Conversion Plugins – The power of WordPress is that you can use pre-made applications called plugins that allow you to perform certain tasks on your blog. One of the best plugins to make your blog mobile-friendly is Mobile Website Builder for WordPress by DudaMobile.Responsive Devices, responsive themes, responsive websites, responsive blogs
  2. Use Responsive Themes – Responsive themes adapt to the technology it is being viewed on. Whether it is a smartphone, iPad, iPod, or iPhone, your website/blog will reformat so that it is easy to read and use.  Here’s a great resource for blog esponsive themes.
  3. Use Coupons – Discount coupons give the viewer a sense of instant savings. Your website viewer will develop a sense of urgency when you place a time-sensitive coupon on your mobile site. A great couple of WordPress plugins that easily create coupons are WordPress Coupon Widget and Cash Off Coupons. Download, install, and set up either plugin and you will be creating coupons for your mobile blog in no time.

Apply these tree blog techniques and you will gain more clicks on your website leading to more sales. More sales lead to a bigger bottom line for your business, which will lead to a happy holiday for all involved.

 

Hostgator Black Friday Mega Discount Offer!

Hostgator Black Friday Mega Discount Offer!

Hostgator Black Friday Deals, Black Friday, Black Friday, website, blog, blogs, blogging, blogger, blog expert, blog services, Ed Sykes, Blog Traffic Guru, hampton roads, va, virginia Beach, norfolk, chesapeakeDon’t miss out on this special Black Friday offer from Hostgator!  Start your business blog today with the Hostgator Black Friday mega special discount offer coupon.  Get up to 75%  off Hostgator’s already low hosting and domain products available at Hostgator, the leader in website and blogging services.

You have only 24 hours to take advantage of this special offerRemember, this mega discount will start at 12:00 am CST on December 28th and will expire at 12:00 am CST on December 1st!

Here’s how you take advantage of this Hostgator special offer:

  1. Go to Hostgator by clicking on the following discount link: http://bit.ly/hostgatorDisc

It is that simple.  Act now and start blogging right away!

 

Social Media Marketing Class for Small Business Owners

Social Media Marketing Seminar for Small Business Owners

Social media marketing is an important part of the entrepreneur’s toolbox. As an entrepreneur, you need to “break through the noise” so that you can promote your products or services and grow your bottom line.

By using social media in your marketing mix, it increases your opportunity for success. Yet, many entrepreneurs continue to use only 20th century marketing techniques to sell their products or services. They lose out on market-share opportunities everyday!

If you have a product, service, or cause that you want to sell, this is the free seminar for you.

social media, social media marketing, social media seminar, social media class, social media workshop, social media expert, social media coach, marketing, business marketing, City of Chesapeake, Ed Sykes, the sykes grp

Some of the marketing secrets that Ed will share with you are:

  • How to develop a marketing strategy that creates a growing list of customers
  • What is the best social media platform to promote your product, service, and business
  • How to use search engine optimization to drive traffic to your website
  • How to use Facebook to grow your mailing lists
  • How to use Pinterest to increase sales
  • How to use video marketing to increase your customer base
  • What are the new social media trends that can help your business
  • And much, much, more!!!

Space is limited. RSVP by 11/10 at 757-382-8040 or go to http://bit.ly/esbusinessmarketing

 

Veterans Day: Thank You to All Who Have Served!

Veterans Day: Thank You to All Who Have Served!

Veterans Day, Veterans Day Holiday, remember veteransThis Veterans Day, please join me in recognizing these brave men and women who have served our Nation as part of the United States Armed Forces. Let us acknowledge their service and honor their sacrifice. Let us offer a solemn prayer for those who gave – in the words of President Lincoln – the last full measure of devotion for this country.

To understand the history of Veterans Day, go to the following link at http://www.history.com/topics/holidays/veterans-day-facts

Thank you again for all that you do and continue to do!

Blog Secrets: Five Questions to Ask Before Writing Powerful Blog Posts

Blog Secrets:  Five Questions to Ask Before Writing Powerful Blog Posts

blog, blogs, blogging, blog posts, blog content, Ed Sykes, blog traffic guruIf you are not use to writing, creating a blog post can be a daunting task.  Because great, compelling content is the key to the success of your blog, it is important that you develop methods to creating content.  You can use a content writing service like iwriter.com or you can write the posts yourself.

The question is, “How Do You Write Blog Posts That Connect with Readers?”  The following are five questions that will help clarify your thoughts concerning how to write powerful posts:

  1. Are your Target Audience’s Needs Being Addressed? – Does your blog post topic appeal to your target audience? Create a post that excites your readers and creates a buzz among your readers. It will help your blog become successful.
  2. Does Your Post Provide Useful Information to Your Target Audience? – People are always looking for information that can answer their questions.  People look for information that will elevate “pain”  (problems that your readers may be having) or gain pleasure; they are looking for information that will solve problems, and they are looking for information that will create opportunities for their information.  If you can do this, you will develop a growing group of followers waiting for information that is important to them.
  3. Is Your Post Unique? –  While there may be several blogs and social media sites sharing the same information, is your blog post unique in the way you share the information.  Do you share the information through your own personal story or case study?  Are you writing the post through your own unique voice?  Is your viewpoint or perspective unique?  These are all factors that make your post unique and bring readers back and increase blog traffic.
  4. Is Your Blog Using Credible Sources for Your Content? – Take the time to validate your information.  If you are using statistics, charts, etc., make sure you mention the source of your information and make sure they are a reliable resource.  If you can, mention statistics for thought leaders in your industry.  If you are sharing inaccurate information, you can hurt your image and lose credibility with your target audience.blog, blog post, blog content, blogging, blogger, proofreading, Ed Sykes, blog traffic guru
  5. Did You Proofread Your Post? – Invest the time to proofread your post before pressing the “publish” button.  Grammatical errors take away from the message of your post and speak volumes about you as an expert.  If you don’t like proofreading, hire someone to do it for you.  I have found inexpensive, quality proofreaders on www.craigslist.org or www.fiverr.com.  These proofreaders take their jobs seriously and it is an investment in you and your blog.  Work to capture your reader’s attention within the first 100 words of the post.

If you can answer “yes” to the five questions above, you are on the way to producing engaging, interesting, and persuasive content that readers will enjoy reading, acting on, and sharing with others.  Let these five questions be the guide to helping you create a successful blog.

 
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